How Experiential Marketing is Revolutionizing Digital Marketing in 2025

When looking at the emerging digital marketing trends of 2025, experiential marketing is taking the digital landscape by storm. From pop-up events to customer-generated content, here’s how you can tap into the trend to connect with customers on a deeper level.

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In a city like Austin, there’s always a new restaurant to be tried, a new bar to be tried — each one fighting for the title of being your favorite and hoping for a shot on your IG story. Much like every year in this foodie city, it was a big one for openings in ATX! We’ve listed a few of our favorites that opened in 2022.

While marketing on Instagram is ever-evolving, data shows that the latest of the trends that you have to jump on to effectively boost engagement and impressions is short-form video content – or in Instagram’s case, Reels. Here are our favorite ways to utilize Reels when managing an Instagram account for a small business.

A guide to Northwest Arkansas with the best dining, lodging, and activity options in the Fayetteville, Bentonville, Rogers, and Springdale region.

Resplendent put together a guide for a weekend in Austin! These are the best places to eat, drink, and stay for your trip down south.

Critical Mass Summit, returns with a goal of building an inclusive culture including more inclusive trails, cycling and active transportation conversations.

Resplendent celebrates ten years of business with a brand refresh!

Chef Iliana de la Vega of El Naranjo wins James Beard Awards’ first-ever Best Chef: Texas

A look into Resplendent’s accomplishments and highlights from the past year.

We’re proud to work with clients who are doing exciting and meaningful things. Here are the press highlights we secured for our clients in 2021.

Instagram is always changing with new features and updates. Here are the most beneficial updates that you need to know for 2022.

A look behind Resplendent’s work with Critical Mass Summit, an event that strives to include the marginalized community on the trails.

Through an in-depth Q&A, Resplendent had the opportunity to get to know the people and mission behind Campfire & Co.

Case Studies

Check out our work and its impact.