PR Isn’t Dead. It’s Actually Having a Moment.

AI isn’t replacing PR. It’s making earned media more valuable than ever. Learn why strategic media placements help brands stand out in ChatGPT, Gemini, Claude, and beyond.

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Featured

Grand Openings Are a One-Time Window. Here’s How Not to Waste Yours.

A grand opening is your biggest PR opportunity, but only if you plan for it. Learn how to build a strategic grand opening campaign that drives media coverage, influencers, and long-term buzz.

Events

How To: Do SXSW Like an Austin Local

SXSW 2025 is coming in hot, and whether you’re a first-timer or a seasoned attendee, there’s always something new to discover. From industry panels to secret shows and the best tacos in town, here’s your guide to navigating Austin’s biggest event like a pro.

Trailblazer’s Critical Mass Event is Bringing Inclusivity to the Outdoors

Critical Mass Summit, returns with a goal of building an inclusive culture including more inclusive trails, cycling and active transportation conversations.

Resplendent Press Highlights of 2021

We’re proud to work with clients who are doing exciting and meaningful things. Here are the press highlights we secured for our clients in 2021.

Case Study: Critical Mass Summit, A Two-Day Event Designed to Empower & Connect Women

A look behind Resplendent’s work with Critical Mass Summit, an event that strives to include the marginalized community on the trails.