How Experiential Marketing is Revolutionizing Digital Marketing in 2025

When looking at the emerging digital marketing trends of 2025, experiential marketing is taking the digital landscape by storm. From pop-up events to customer-generated content, here’s how you can tap into the trend to connect with customers on a deeper level.

Featured

Bring on the heat! Find out our go to, at-home friendly cocktail recipes we’re cooling off with at our next backyard cookout this summer.

It’s just as important to build strategy around a one off announcement than it is a 12-month campaign to ensure the news is clear to the public. This allows you to have a plan to maintain the momentum, so it’s not a one and done pop. In this blog post we are going to go over our experience announcing a national accolade to local communities.

Social media has evolved from being a place to connecting with friends to a resource used daily. We’re diving into how one of the newest and rapidly growing platforms, TikTok, is being utilized as a tool for search and discovery.

To fully understand engaging in a public relations partnership, it’s important to know the basics first.

We’re on the hunt for an Account Coordinator in Austin, Texas.

How to understand the algorithm and its updates on Instagram, TikTok and Facebook and utilize that information to plan your social media content.

SXSW is almost upon us, and spoiler alert: it’s projected to be the largest one in South By history! With that in mind, we’re here to help guide you through the week – whether you’re looking to be a part of the madness, or avoid it altogether, we’ve got the tips and tricks to help you make the most of your March in Austin.

A guide on breaking through the never-ending digital chatter. Travel Influencers—we have a roundup you’ll want to bookmark.

A powerful public relations and marketing campaign can help your hotel break through the noise. Here’s how.

Tackle 2023 with social media tips that will keep your social media platforms thriving. Resplendent Agency has put together a roundup of social media insights we’ve learned in the past year to act as a social media guide for 2023. Without further ado, here are the 5 Social Media Tips For 2023.

Resplendent has put together our favorite places to eat and drink this holiday season. Austin is full of Christmas themed activations to attend around the holidays, and this guide is the perfect tour to use while celebrating the most jolly season of the year.

In our ever-changing digital landscape, the customer experience can extend through restaurant walls and thrive online, specifically through video content such as reels or TikTok’s. Resplendent Agency has put together a round-up of 5 restaurant trends we’re loving and invite you to take a look. We will be discussing behind-the-scenes content, ASMR, lighting, personalization, and the use of voice overs.

Case Studies

Check out our work and its impact.