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How To: Do SXSW Like an Austin Local

Events

SXSW 2025 is coming in hot, and whether you’re a first-timer or a seasoned attendee, there’s always something new to discover. From industry panels to secret shows and the best tacos in town, here’s your guide to navigating Austin’s biggest event like a pro.

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HAPPY SXSW 2025, Y'ALL! 🤠🎸 We’re hitting t

HAPPY SXSW 2025, Y'ALL! 🤠🎸 We’re hitting the ground running at this year’s fest, and here’s some of the events you’ll find us:

📍 Pecana at Pop Up Grocer – 3/7-4/6
📍 Muck Rack Dinner – 3/8
📍 Lick Ice Creams at Graza x Bar Toti – 3/13
📍 Pecana at Yelp Elite Galactic Giddy Up – 3/14-3/15
📍 Axios House – 3/7-3/9

+ So many more!

If you’re around, let’s link up! DM us or flag us down between panels, parties and tacos. See y’all out there!

Enjoy each of these memes equally. 🙏

Enjoy each of these memes equally. 🙏

SXSW 2025 is almost here—are you ready? 🤠✨

SXSW 2025 is almost here—are you ready? 🤠✨ Whether you're chasing panels, pop-ups or the best tacos in town, our ultimate guide has everything you need to navigate Austin like a pro.

From badge hacks to secret shows, we’ve got the inside scoop. 🔥 Read it at our website!

Say hello to @denahope—our new Social Media Dire

Say hello to @denahope—our new Social Media Director! 🤗

She’s got a love for coffee, adventure and her dog Chewy. With nearly 10 years in digital marketing, Dena’s bringin' the creativity + strategy to take our socials to the next level. When she's not killing campaigns, you’ll find her hiking, vibing to [or performing!] music and just enjoying nature.

We’re so stoked to have her on board! 💻

We’re so excited to welcome @lickicecreams to th

We’re so excited to welcome @lickicecreams to the Resplendent family! 🍦

With locally-sourced artisanal ingredients and out-of-this-world flavors, it's easy to see why Lick is a longtime Austin staple. Whether you’re a fan of their bestselling caramel salt lick or searching for an adventurous seasonal flavor (lemon lavender is calling your name!), every scoop is made with love. 🤍

Austin will look like this in 25 days [or 5!] You

Austin will look like this in 25 days [or 5!] You never know with good ol' Texas.

To get you excited, here's our Spring mood board. 🤭 From cocktails to swims to delicious sunsets, ATX never disappoints when Spring is involved!

Every year we say it, and every year it’s true—OUR FAVORITE HOLIDAY IS HERE! 🍹

It's #NationalMargaritaDay, and we’ve rounded up the best deals in Austin so you can celebrate with the ultimate sip. Whether you’re craving a frozen classic, a smoky mezcal twist or a pizza pairing (yes, really), there’s a marg waiting for you. ⬇️

📍 @UncleNickys.ATX – The Frozen Italian Margarita makes a one-day comeback for $10! Grab it before it’s gone.

📍 @HobokenPieATX – Score a FREE 14” Margherita Pizza with a $40 purchase. One day only!

📍 @CodependentATX – Sip on the Carabuena Margarita for just $10 from 3 p.m. to 1 a.m.

📍 @TómaloATX – Half-off frozen margs + $10 house margaritas all day. Patio vibes encouraged.

📍 @OddsBarBistro – Half-off all signature margaritas—classic or seasonal, take your pick.

📍 @RooseveltRoomATX – Enjoy their award-winning Margarita for $8 or a smoky Mezcal Margarita for $9.

📍 @ONETACOAustin – Half-off margaritas = $3.50 Tequila512 margs with a Tajín rim. Plus, Austin FC’s season opener means ONETACO.’s half-off marg deal is just getting started! (Select locations only.)

📍 @VERDADTrueModernMexican – A week-long fiesta! Enjoy a carafe of margs (four servings for the price of two) for $34, plus a complimentary slice of Margarita Lime Pie with select orders.

One whole year of our content queen—Sage! 🤍🤳 If there’s a trend to jump on, a mouthwatering dish that needs capturing or a silly lil’ video to be made, she’s already ten steps ahead. From keeping our feeds fresh to making sure every post hits just right, we seriously don’t know what we’d do without her!

Drop some love for her work anniversary—she deserves it!